One of those rare projects that began with a sketch. Confession: I hate sketching. In college, they would make us do hundreds of sketches before actually starting a logo design and I hated it so much I didn't take it into my design practice. I sketch on the screen. But one day I was doodling in my notebook and I created this icon that would become the centre, the core of this branding project for the ever talented, amazing Bridgette Wilson. The rest is really frills, ribbons and twirls (almost literally).